Looks good and feels good: Present how innovative packing lend brands a haptic and visual experience. From the packing design, to the packing material, through to finished packaging, the product segment Packing and Packing Materials covers the entire process. At ProSweets Cologne a myriad of refining processes, sustainable materials and the latest trends meet with specific demand.
The highlights of the product segment Packing and Packing Materials
- Innovative packaging materials and concepts
- The Packaging - "Function meets Design" special event
- The direct exchange between suppliers and manufacturers
Events on Packing and Packing Materials
A first-class lecture and event programme awaits you once again in 2020! Use ProSweets Cologne as a platform to inform yourself about new developments, trend themes and concepts. The event programme also offers exciting impulses on the sections Packing Materials and Innovative Packing Especially the reduction of packing materials and doing away with plastic are themes that the focus will lie on next year.
Packaging - "Function meets Design" special event
Protecting the quality and freshness of the products, tempting people to buy: Today, packing really does have to be a jack-of-all-trades! Together with partners from the research, industry and design sectors, innovative materials are combined with creative design ideas to provide new inspiration in the Packaging special event. Here the focus lies on sustainability and the digitalisation. Further information on the special event:
In the Packing and Packing Materials product segment international exhibitors will present products from a wide range of sections:
- Single / primary packaging
- Secondary packaging
- Transport and storage packaging
- Packaging design
- Different packaging materials: paper/carton, metal/tinplate, plastic, glass, textiles, innovative materials
- Packaging aids
The packing can already be decisive as to whether a product is purchased. Packing Design and Packing Materials are thus an important competitive factor for the manufacturers of snacks and sweets. ProSweets Cologne is the perfect platform for innovative, individual packing and materials.
Packing material - innovative solutions are demanded here
The manufacturer and the customer, both have specific demands regarding the packing of sweets and snacks. A growing challenge: Designing packing in a more sustainable way. In addition to the usual packing materials like paper/cardboard, metal/tin, plastic or glass, today innovative materials are in demand - precisely these can be found at ProSweets Cologne.
Packaging designs that impress
Folding cartons, boxes, bags or gift wrapping, almost every variation is conceivable as packing. Creativity is precisely what pays off regarding packing design. How can the goods be attractively packed? How can selling arguments and product information be depicted? What role does the haptic feel of the material play? And how can the design reflect the function? Exhibitors in the product segment Packing and Packing Materials will answer all of these questions - and present their solutions live on-site!
That is why you should definitely exhibit at ProSweets Cologne
As an exhibitor at ProSweets Cologne you will exclusively meet up with trade visitors from the sweets and snacks industry. Make use of this opportunity of presenting your products to decision-makers from the buying sector and of grooming your existing contacts. The results of the 2019 visitor survey underline the high level of the visitors:
- The survey shows that about 40 % of the interviewed trade fair visitors are specifically interested in packaging materials
- 89 % are decisively involved in procurement/purchasing decisions