Special Show PACKAGING - "Function meets Design"
pacoon Sustainability Concepts GmbH, Hamburg / München: Presentation of an international ReUse-System
Pacoon, the leading packaging design agency in the DACH area for design and sustainable solutions, presents the conceptual approach of an international ReUse system for packaging.
The parcours shows the structure of the system and an overview of relevant transformation fields such as diversity, resources and society, as well as existing and developing international systems.
It will also show how products from the snack and confectionery sector can be managed within this system. With such a system, companies should be able to handle B2C as well as B2B packaging internationally and save packaging waste. This approach is suitable for already packaged products by manufacturers as well as for refill or unpackaged shops and packages. as well as for shipping containers in e-commerce or To Go or restaurant delivery packaging.
Experience presentations, facts and background information and examples of already existing ReUse packaging. Find out which supply chain companies play an important role in the system and why this system is easier and cheaper for manufacturers than spontaneously assumed. We look forward to the exchange and your feedback.
Sustainable Packaging Institute SPI, Sigmaringen: Presentation of current projects from application-oriented research on sustainable packaging concepts.
The Sustainable Packaging Institute, SPI for short, is a specialised institute of the Albstadt-Sigmaringen University of Applied Sciences with the research focus on "Sustainable Packaging Concepts".
The SPI has set itself the task of providing competent and holistic support to all players in the packaging industry along the entire value chain in the life sciences industry on their way to a more sustainable, cycle-oriented bioeconomy.
In order to fulfil this task, the SPI is involved in research and teaching in the six subject areas: "Biogenic raw materials", "Process technology and process design", "Functional materials", "Smart packaging", "Preservation and packaging" and "Bioeconomy and sustainability", thus covering the entire packaging value chain.
At the SPI, application-oriented research is combined with industrial implementation. In constant exchange with industry, associations, organisations and other research institutions, innovative ideas and creative solutions are developed for complex and practice-relevant issues, which are answered in numerous ongoing national and European collaborative projects. In these projects, the SPI deals, among other things, with the extraction of packaging materials from bio-based raw materials such as residues from the agricultural and food industry, the characterisation of food and (bio-) plastics, the determination of property and processing profiles of packaging materials, packaging design for recycling, tailor-made end-of-life options, the conception of optimal packaging concepts and consumer perception.
At the special Packaging area, the SPI will present current research results and will be available to you on these and other topics relating to sustainable packaging concepts.
Falkenstein Projektmanagement is dedicated to "digital packaging" with the main focus on the three topics: communicating packaging / digital watermarking / intelligent packaging.
Packaging is no longer just about basic things like consumer convenience and product protection, but also about networking. Packaging is becoming communication platforms and complete data carriers. They benefit from better traceability, more product information as well as innovative ways to interact with customers. Instead of just reading the information on the pack itself, consumers can now scan a code with their smartphone and experience a whole new world online.
In the future, there will also be packaging with smart functions, where the packaging itself is the core of the networked value chain. Smart packaging will one day communicate with the smart appliances in your household, such as your fridge. The unique and scannable code on each packaging unit will instantly turn the products into interactive media channels. This includes 'scan & win' promotions, loyalty campaigns, product provenance information and more.
Consumer engagement offers brand owners a way to stand out from the crowd and interact directly with their target audience to differentiate their offering, increase customer loyalty and drive sales. Customer data can be captured and analysed in real time. Manufacturers gain the ability to track the delivery history and location of any product, enabling them to monitor market performance and identify potential issues. At the same time, the supply chain becomes more transparent for retailers. Real-time data can be used to track supply flows, monitor delivery performance and report problems. Medical packaging with NGC technology includes dosage information and reminder features. Warnings can be read aloud, instructions for use can be shown on the display or tablets can be automatically reordered from the pharmacist.
A digital watermark can also be used to improve packaging recycling. The goals are to investigate whether innovative digital technology can contribute to better sorting and higher quality recycling for packaging and thus advance the circular economy. One of the most pressing challenges to achieving a circular economy for packaging is better sorting of consumer waste through accurate identification of packaging to enable more efficient and higher quality recycling. Digital watermarks function like a barcode on packaging that is invisible to the human eye. They can help revolutionise the sorting of packaging waste in the waste stream - as this approach creates new opportunities that are not feasible with current technologies. The goal is to capture and decode the digital watermark with a high-resolution camera attached to the waste sorting equipment. Depending on the transmitted marking, the sorting plant can then sort the packaging waste into the appropriate material fractions. This would lead to better and more accurately sorted waste streams and consequently higher quality recyclates, benefiting the entire value chain. Smart packaging can monitor the environmental conditions and quality characteristics of food. Different technologies are used for this purpose. Mostly, these are sensors and indicators in the packaging or on labels to read information.
Smart packaging allows retailers and consumers to see whether a food has been stored correctly and whether it is edible after the expiry date. Expired best-before date, changed colour or consistency: out of fear of spoiled food, many products that would still be suitable for consumption are discarded. A freshness indicator can help here. It is attached to the inside of the packaging and reacts to chemical compounds that are formed during food spoilage. These can be carbon dioxide, volatile nitrogen compounds, alcohol, glucose or organic acids. Above a certain amount of the metabolites, the colour of the indicator changes and draws attention to the spoilage. Other systems measure components of fruit aromas and thus provide information about the degree of ripeness of fruit. This can be an advantage with exotic fruits where it is difficult to assess the degree of ripeness. The use of time-temperature indicators (TTI) is intended to record the "life cycle" and thus the environmental conditions of a product throughout the entire food chain. TTIs measure over time what temperatures the food has been exposed to. This information plays a crucial role in bacterial growth. They can indicate whether the cold chain has always been maintained for frozen products or sensitive foods. Radio frequency identification data carriers contain a lot of important information that, among other things, improves the traceability of the product. In the future, smart checkouts will also be able to record the price of the purchase simply by placing the products in the shopping trolley.